When contemplating exhibiting in europe, it is s important to are aware of the difference it places The other international markets in the context of scale. Firstly, if we consider the size of the market, it is huge in comparison to other countries with most EU states claiming GDPs equivalent to sovereign nations. Geographically, the countrIies is very simply enormous, and with the distance from north Germany to Italy over 2500 KM, it is no wonder that transportation costs can be much greater. Finally, the regularity of events in the EU tends to be greater compared to the rest of the world. A European client which has a program of 5 or more events annually would be regarded as rather busy, wheras in the US, it s not unusual for a large company to have some sort of event every few weeks – from a major trade show to a much smaller expo. Once you have this difference in scale in mind, many of the factors below make much more sense – from the way that stands are intended, built, the labour used to build them, to the cost of an exhibition program on its own – exhibiting in the EU is a very different proposition for the rest of the world.
Exhibition stance in Italy
Exhibitions stands Italy make it easy for companies to examine their competitors. Exchanging information and holdin conversations remains essential. In a decision-making situatio the degree of personal trust established between business partners is a key factor. In the competition for a business partner trust personal acquaintance and word-of-mouth marketing become values It is important to work with exhibition booth suppliers with marketing know how in their own right. Whether at home or abroad, being in position to maintain close customer contact is an essential factor in the quest for strategic success.
With the proper strategy, every trade fair you attend is an opportunity to drastically expand your companies consumer base. The people who attend trade shows tend to be motivated, interested in the products or services your company offers, and often ready to commit to a deal on the spot.
By using specially designed exhibition booths for your business needs, you can position your business as being part of a niche within your market. Positioning your booth next to your industry’s blue chip and important companies creates a powerful psychological image that can help your company move from startup to established brand in the eyes of your customers. Exhibition stand suply design and built providers. Exhibition partner research as an important aspect exhibition booth suppliers research is a kay starting point.
A quality exhibit built in Europe may sometimes is in general a higer design and customization scale , when compared with other countries, but this is due to the high standards in the design of exhibiting in the EU that are added to a rental exhibit. Of course, better-made exhibits can be produced but at substantially higher expenses.